Month: February 2024

SAN DIEGO, CA / ACCESSWIRE / February 29, 2024 / General Atomics Aeronautical Systems, Inc. (GA-ASI) flew the XQ-67A Off-Board Sensing Station (OBSS) for the first time on Feb. 28, 2024. OBSS is an Air Force Research Laboratory (AFRL) program and GA-ASI was selected in 2021 to design, build and fly the new aircraft.

With flight of the AFRL-funded XQ-67A, GA-ASI has validated the "genus/species" concept first developed with AFRL as part of the Low-Cost Attritable Aircraft Platform Sharing (LCAAPS) program focused on building several aircraft variants from a common core chassis.

Under LCAAPS, AFRL and GA-ASI explored the development of a chassis, termed a "genus", as the foundational core architecture from which several "species" of aircraft can be built.

"This provides an alternative acquisition approach for military aircraft that enables faster development, lower costs and more opportunities for frequent technology refresh," said Trenton White, OBSS Program Manager and aerospace engineer in AFRL's Aerospace Systems Directorate. "XQ-67A is the first 'species' to be designed and built from this shared platform. Flight demonstration of this system is a major first step toward showing the ability to produce affordable combat mass."

"OBSS is the first aircraft type built and flown using a common core chassis developed by GA-ASI that promotes commonality across multiple vehicle types," said GA-ASI Vice President of Advanced Programs Michael Atwood.

Distribution Statement A: Approved for Public Release; Distribution is Unlimited. PA# AFRL-2024-0708

About GA-ASI

General Atomics Aeronautical Systems, Inc. (GA-ASI), an affiliate of General Atomics, is a leading designer and manufacturer of proven, reliable RPA systems, radars, and electro-optic and related mission systems, including the Predator^® RPA series and the Lynx^® Multi-mode Radar. With more than eight million flight hours, GA-ASI provides long-endurance, mission-capable aircraft with integrated sensor and data link systems required to deliver persistent situational awareness. The company also produces a variety of sensor control/image analysis software, offers pilot training and support services, and develops meta-material antennas.

For more information, visit www.ga-asi.com.

Avenger, Lynx, Predator, SeaGuardian, and SkyGuardian are registered trademarks of General Atomics Aeronautical Systems, Inc.

About AFRL

The Air Force Research Laboratory (AFRL) is the primary scientific research and development center for the Department of the Air Force. AFRL plays an integral role in leading the discovery, development and integration of affordable warfighting technologies for our air, space and cyberspace force. With a workforce of more than 12,500 across nine technology areas and 40 other operations across the globe, AFRL provides a diverse portfolio of science and technology ranging from fundamental to advanced research and technology development. For more information, visit www.afresearchlab.com.

# # #

Contact Information

GA-ASI Media Relations
asi-mediarelations@ga-asi.com
+1 (858) 524-8101

SOURCE: General Atomics Aeronautical Systems, Inc.

View the original press release on newswire.com.

SAN DIEGO, CA / ACCESSWIRE / February 29, 2024 / General Atomics Aeronautical Systems, Inc. (GA-ASI) flew the XQ-67A Off-Board Sensing Station (OBSS) for the first time on Feb. 28, 2024. OBSS is an Air Force Research Laboratory (AFRL) program and GA-ASI was selected in 2021 to design, build and fly the new aircraft.

With flight of the AFRL-funded XQ-67A, GA-ASI has validated the "genus/species" concept first developed with AFRL as part of the Low-Cost Attritable Aircraft Platform Sharing (LCAAPS) program focused on building several aircraft variants from a common core chassis.

Under LCAAPS, AFRL and GA-ASI explored the development of a chassis, termed a "genus", as the foundational core architecture from which several "species" of aircraft can be built.

"This provides an alternative acquisition approach for military aircraft that enables faster development, lower costs and more opportunities for frequent technology refresh," said Trenton White, OBSS Program Manager and aerospace engineer in AFRL's Aerospace Systems Directorate. "XQ-67A is the first 'species' to be designed and built from this shared platform. Flight demonstration of this system is a major first step toward showing the ability to produce affordable combat mass."

"OBSS is the first aircraft type built and flown using a common core chassis developed by GA-ASI that promotes commonality across multiple vehicle types," said GA-ASI Vice President of Advanced Programs Michael Atwood.

Distribution Statement A: Approved for Public Release; Distribution is Unlimited. PA# AFRL-2024-0708

About GA-ASI

General Atomics Aeronautical Systems, Inc. (GA-ASI), an affiliate of General Atomics, is a leading designer and manufacturer of proven, reliable RPA systems, radars, and electro-optic and related mission systems, including the Predator^® RPA series and the Lynx^® Multi-mode Radar. With more than eight million flight hours, GA-ASI provides long-endurance, mission-capable aircraft with integrated sensor and data link systems required to deliver persistent situational awareness. The company also produces a variety of sensor control/image analysis software, offers pilot training and support services, and develops meta-material antennas.

For more information, visit www.ga-asi.com.

Avenger, Lynx, Predator, SeaGuardian, and SkyGuardian are registered trademarks of General Atomics Aeronautical Systems, Inc.

About AFRL

The Air Force Research Laboratory (AFRL) is the primary scientific research and development center for the Department of the Air Force. AFRL plays an integral role in leading the discovery, development and integration of affordable warfighting technologies for our air, space and cyberspace force. With a workforce of more than 12,500 across nine technology areas and 40 other operations across the globe, AFRL provides a diverse portfolio of science and technology ranging from fundamental to advanced research and technology development. For more information, visit www.afresearchlab.com.

# # #

Contact Information

GA-ASI Media Relations
asi-mediarelations@ga-asi.com
+1 (858) 524-8101

SOURCE: General Atomics Aeronautical Systems, Inc.

View the original press release on newswire.com.

Barcelona, Spain - Mobile World Congress 2024

BARCELONA, SPAIN / ACCESSWIRE / February 29, 2024 / TM Technologies has partnered with Switzerland's Quantum Resistant Cryptography, S.A. (QRC) to increase both the speed and security of wireless communications. QRC's cutting-edge encryption is nine orders of magnitude stronger than AES-256, providing unparalleled quantum resistance. The combination of TM Technologies' bandwidth-optimizing Cognitive Spectrum Optimization ("CSO") with QRC's best-of-class encryption is now capable of providing low-latency quantum-resistant communications at speeds that exceed current non-encrypted communications.

The advent of quantum computing is widely understood to pose an imminent threat to the security of all conventionally encrypted information, including communications of passwords, transactions, and personal information.

The incorporation of QRC quantum-resistant encryption will initially be applied to three leading Transpositional Modulation use cases:

• Near Field Communications: Used commonly in point of sale from credit cards and mobile applications as well as in the hospitality and healthcare industries, the quantum-resistant QRC encryption combined with TM Technologies' CSO is estimated to exceed current NFC speeds by 13.5x.
• Satellite Communications: Whether geostationary, conventional LEO or LEO direct to device, TM + QRC offers a means to increase download speeds while greatly improving security.
• 5G / 6G: 3GPP-compatible and ORAN-compatible high-security use cases, such as in the enterprise, smart cities or law enforcement, can utilize this speed and security enhancement to stay ahead of emerging threats.

TM Technologies Director of Research and Development Dr. Scott Velasquez said, "Transpositional Modulation has existing security features that make it one of the most efficient and secure waveforms in existence, and our QRC partnership adds an important component of export-compliant quantum-resistant encryption that make sense for all customers interested in future-proofing their secure communications."

"TM Technologies' innovative solution has created dramatically faster contactless transactions," said Stiepan Kovac, founder and Group CEO of QRC. "Our advanced encryption adds the best security to this novel technology without negatively affecting the efficacy or speed. We are very proud of this novel collaboration."

About TM Technologies, Inc. www.tmtechnologies.com

TM Technologies is a privately held, independent technology research, development and intellectual property firm founded in 2013. With engineering and lab space in San Diego, California, and its administrative offices in Little Switzerland, North Carolina, TM provides software licenses and integrative engineering to customers in the fields of advanced wireless technologies, Near Field Communications and In-Band-Full-Duplex solutions.

About Quantum Resistant Cryptography, S.A. www.QRcrypto.ch

QRC provides forward-thinking encryption solutions that are energy-efficient, quantum-resistant, 5G/6G+-compatible and enable future-proof communications, public infrastructure, financial transactions, and private data protection. QRC's unique patented quantum-safe technology in 5G systems is the only solution recommended by the United Nations International Telecom Union (UN ITU-T).

Contact Information

Dan Hodges
CEO
info@tmtechnologies.com
(828) 330-4492

Related Images

SOURCE: TM Technologies

View the original press release on newswire.com.

Barcelona, Spain - Mobile World Congress 2024

BARCELONA, SPAIN / ACCESSWIRE / February 29, 2024 / TM Technologies has partnered with Switzerland's Quantum Resistant Cryptography, S.A. (QRC) to increase both the speed and security of wireless communications. QRC's cutting-edge encryption is nine orders of magnitude stronger than AES-256, providing unparalleled quantum resistance. The combination of TM Technologies' bandwidth-optimizing Cognitive Spectrum Optimization ("CSO") with QRC's best-of-class encryption is now capable of providing low-latency quantum-resistant communications at speeds that exceed current non-encrypted communications.

The advent of quantum computing is widely understood to pose an imminent threat to the security of all conventionally encrypted information, including communications of passwords, transactions, and personal information.

The incorporation of QRC quantum-resistant encryption will initially be applied to three leading Transpositional Modulation use cases:

• Near Field Communications: Used commonly in point of sale from credit cards and mobile applications as well as in the hospitality and healthcare industries, the quantum-resistant QRC encryption combined with TM Technologies' CSO is estimated to exceed current NFC speeds by 13.5x.
• Satellite Communications: Whether geostationary, conventional LEO or LEO direct to device, TM + QRC offers a means to increase download speeds while greatly improving security.
• 5G / 6G: 3GPP-compatible and ORAN-compatible high-security use cases, such as in the enterprise, smart cities or law enforcement, can utilize this speed and security enhancement to stay ahead of emerging threats.

TM Technologies Director of Research and Development Dr. Scott Velasquez said, "Transpositional Modulation has existing security features that make it one of the most efficient and secure waveforms in existence, and our QRC partnership adds an important component of export-compliant quantum-resistant encryption that make sense for all customers interested in future-proofing their secure communications."

"TM Technologies' innovative solution has created dramatically faster contactless transactions," said Stiepan Kovac, founder and Group CEO of QRC. "Our advanced encryption adds the best security to this novel technology without negatively affecting the efficacy or speed. We are very proud of this novel collaboration."

About TM Technologies, Inc. www.tmtechnologies.com

TM Technologies is a privately held, independent technology research, development and intellectual property firm founded in 2013. With engineering and lab space in San Diego, California, and its administrative offices in Little Switzerland, North Carolina, TM provides software licenses and integrative engineering to customers in the fields of advanced wireless technologies, Near Field Communications and In-Band-Full-Duplex solutions.

About Quantum Resistant Cryptography, S.A. www.QRcrypto.ch

QRC provides forward-thinking encryption solutions that are energy-efficient, quantum-resistant, 5G/6G+-compatible and enable future-proof communications, public infrastructure, financial transactions, and private data protection. QRC's unique patented quantum-safe technology in 5G systems is the only solution recommended by the United Nations International Telecom Union (UN ITU-T).

Contact Information

Dan Hodges
CEO
info@tmtechnologies.com
(828) 330-4492

Related Images

SOURCE: TM Technologies

View the original press release on newswire.com.

World-Class Al Habtoor Polo Club Hosts Annual Gold Cup Tournament

WEST PALM BEACH, FL and DUBAI, UAE / ACCESSWIRE / February 29, 2024 / U.S. Polo Assn., the official brand of the United States Polo Association (USPA), served as the Official Apparel Partner of the Dubai Polo Gold Cup 2024. This world-renowned polo tournament was hosted at the iconic Al Habtoor Polo Club in Dubai, United Arab Emirates (UAE) from Feb. 6-24, 2024.

In collaboration with the Aydinli Group, U.S. Polo Assn.'s brand partner in the Middle East, the classic, sport-inspired brand provided performance jerseys for multiple teams, branded apparel for all on-site staff, and gifts to the finalists including branded leather duffle bags and watches.

The Dubai Polo Gold Cup was an unforgettable two-week tournament ending with the final game between two strong teams, Habtoor Polo and Dubai Wolves By CAFU, that fought to have their name etched into the Gold Cup trophy. Ultimately, Habtoor Polo won the cup with a final score of 11-10. The event offered spirited sports fans and generous sponsors the ability to watch the highest-rated polo in the UAE while also enjoying international musical entertainment, delicious cuisines, and retail shops.

"U.S. Polo Assn. is proud to once again support the iconic Dubai Polo Gold Cup as the Official Apparel Sponsor in one of the great venues for polo in the UAE," said J. Michael Prince, President and CEO of USPA Global, which manages the multi-billion-dollar U.S. Polo Assn. brand. "This region is a key market for U.S. Polo Assn., and we are honored to highlight the sport of polo along with our global, sport-inspired brand in front of so many sports fans and consumers in the Middle East."

U.S. Polo Assn.'s popularity in the UAE has grown since the launch of the first brick-and-mortar store in March 2012 at the Dubai Marina Mall. Available to consumers in the region on all sales channels, the classic, sport-inspired lifestyle brand currently has 10 stores in the UAE with Lals Group, U.S. Polo Assn.'s UAE Partner, with plans to launch additional locations in 2024. Globally, the U.S. Polo Assn. brand is in 190 countries and has global retail sales of more than $2.4 billion.

"We are proud to represent U.S. Polo Assn. in the UAE, and the Dubai Polo Gold Cup is the perfect opportunity to connect our authentic global brand with the sport of polo in Dubai," said Seref Safa, Chairman of the Board of Aydinli Group, the Middle Eastern and Eastern European partner for U.S. Polo Assn. "This tournament hosts some of the best polo teams and ponies in the world, creating an exciting mix of top-class sportsmanship and glamour for event attendees."

The Dubai Polo Gold Cup was founded in 2009 by His Highness Sheikh Maktoum bin Mohammed bin Rashid Al Maktoum, Deputy Ruler of Dubai. This tournament is now one of the most prestigious events on the international polo calendar, on par with world-class events held in Argentina, Spain, the United Kingdom, and the United States. The Al Habtoor Polo Club was established in 2000 by Mohammed Al Habtoor, who played a pivotal role in the development of the Dubai Polo Gold Cup and was also a player in the 2024 tournament.

About U.S. Polo Assn. and USPA Global

U.S. Polo Assn. is the official brand of the United States Polo Association (USPA), the governing body for the sport of polo in the United States and one of the country's oldest sports governing bodies, founded in 1890. With a multi-billion-dollar global footprint and worldwide distribution through some 1,200 U.S. Polo Assn. retail stores as well as thousands of additional points of distribution, U.S. Polo Assn. offers apparel, accessories, and footwear for men, women, and children in more than 190 countries worldwide. A recent, multi-year deal with ESPN to broadcast the premier polo championships in the world, sponsored by U.S. Polo Assn., has made the thrilling sport accessible to millions of households globally for the very first time.

U.S. Polo Assn. has consistently been named one of the top global sports licensors alongside the NFL, NBA, and MLB, according to License Global. In addition, the sport-inspired brand is being recognized around the world with awards for global growth, expansion, licensing, and digital presence. Due to its tremendous success as a global brand, particularly in the last five years, U.S. Polo Assn. has been featured in Forbes, Modern Retail, and GQ as well as on Yahoo Finance and Bloomberg, among many other noteworthy media sources around the world.

For more information, visit uspoloassnglobal.com and follow @uspoloassn.

USPA Global is the for-profit subsidiary of the USPA and manages the global, multi-billion-dollar U.S. Polo Assn. brand, providing the sport with a long-term source of revenue. Through its subsidiary, Global Polo Entertainment (GPE), USPA Global also manages Global Polo TV, which provides sports and lifestyle content. A historic, multi-year, global arrangement between USPA Global and ESPN now showcases many of the top championship polo games in the U.S., enabling millions of sports fans and consumers to enjoy the sport across ESPN's broadcast and streaming platforms. For more sport content, visit globalpolo.com.

About Aydinli Group

Aydinli Group is the Middle Eastern and Eastern European partner for the global, multi-billion-dollar U.S. Polo Assn. brand. Aydinli Group adopts the principle of quality service and universal values, produces environmentally conscious products, and provides world-class, customer-oriented service. With more than 690 stores, 300 of which are abroad, and more than 7,500 employees, it is one of the largest apparel retailers in the region. Aydinli Group, which has operations in nearly 50 countries with U.S. Polo Assn., 10 countries with Pierre Cardin, and eight countries with Cacharel, has license rights in 55 countries in total. For more information, visit aydinli.com.

Contact Information:

Shannon Stilson
VP, Sports Marketing & Media
sstilson@uspagl.com
+001.561.227.6994

Kaela Drake
PR & Communications Specialist
kdrake@uspagl.com
+001.561.461.8596

SOURCE: USPA Global Licensing Inc.

View the original press release on newswire.com.

World-Class Al Habtoor Polo Club Hosts Annual Gold Cup Tournament

WEST PALM BEACH, FL and DUBAI, UAE / ACCESSWIRE / February 29, 2024 / U.S. Polo Assn., the official brand of the United States Polo Association (USPA), served as the Official Apparel Partner of the Dubai Polo Gold Cup 2024. This world-renowned polo tournament was hosted at the iconic Al Habtoor Polo Club in Dubai, United Arab Emirates (UAE) from Feb. 6-24, 2024.

In collaboration with the Aydinli Group, U.S. Polo Assn.'s brand partner in the Middle East, the classic, sport-inspired brand provided performance jerseys for multiple teams, branded apparel for all on-site staff, and gifts to the finalists including branded leather duffle bags and watches.

The Dubai Polo Gold Cup was an unforgettable two-week tournament ending with the final game between two strong teams, Habtoor Polo and Dubai Wolves By CAFU, that fought to have their name etched into the Gold Cup trophy. Ultimately, Habtoor Polo won the cup with a final score of 11-10. The event offered spirited sports fans and generous sponsors the ability to watch the highest-rated polo in the UAE while also enjoying international musical entertainment, delicious cuisines, and retail shops.

"U.S. Polo Assn. is proud to once again support the iconic Dubai Polo Gold Cup as the Official Apparel Sponsor in one of the great venues for polo in the UAE," said J. Michael Prince, President and CEO of USPA Global, which manages the multi-billion-dollar U.S. Polo Assn. brand. "This region is a key market for U.S. Polo Assn., and we are honored to highlight the sport of polo along with our global, sport-inspired brand in front of so many sports fans and consumers in the Middle East."

U.S. Polo Assn.'s popularity in the UAE has grown since the launch of the first brick-and-mortar store in March 2012 at the Dubai Marina Mall. Available to consumers in the region on all sales channels, the classic, sport-inspired lifestyle brand currently has 10 stores in the UAE with Lals Group, U.S. Polo Assn.'s UAE Partner, with plans to launch additional locations in 2024. Globally, the U.S. Polo Assn. brand is in 190 countries and has global retail sales of more than $2.4 billion.

"We are proud to represent U.S. Polo Assn. in the UAE, and the Dubai Polo Gold Cup is the perfect opportunity to connect our authentic global brand with the sport of polo in Dubai," said Seref Safa, Chairman of the Board of Aydinli Group, the Middle Eastern and Eastern European partner for U.S. Polo Assn. "This tournament hosts some of the best polo teams and ponies in the world, creating an exciting mix of top-class sportsmanship and glamour for event attendees."

The Dubai Polo Gold Cup was founded in 2009 by His Highness Sheikh Maktoum bin Mohammed bin Rashid Al Maktoum, Deputy Ruler of Dubai. This tournament is now one of the most prestigious events on the international polo calendar, on par with world-class events held in Argentina, Spain, the United Kingdom, and the United States. The Al Habtoor Polo Club was established in 2000 by Mohammed Al Habtoor, who played a pivotal role in the development of the Dubai Polo Gold Cup and was also a player in the 2024 tournament.

About U.S. Polo Assn. and USPA Global

U.S. Polo Assn. is the official brand of the United States Polo Association (USPA), the governing body for the sport of polo in the United States and one of the country's oldest sports governing bodies, founded in 1890. With a multi-billion-dollar global footprint and worldwide distribution through some 1,200 U.S. Polo Assn. retail stores as well as thousands of additional points of distribution, U.S. Polo Assn. offers apparel, accessories, and footwear for men, women, and children in more than 190 countries worldwide. A recent, multi-year deal with ESPN to broadcast the premier polo championships in the world, sponsored by U.S. Polo Assn., has made the thrilling sport accessible to millions of households globally for the very first time.

U.S. Polo Assn. has consistently been named one of the top global sports licensors alongside the NFL, NBA, and MLB, according to License Global. In addition, the sport-inspired brand is being recognized around the world with awards for global growth, expansion, licensing, and digital presence. Due to its tremendous success as a global brand, particularly in the last five years, U.S. Polo Assn. has been featured in Forbes, Modern Retail, and GQ as well as on Yahoo Finance and Bloomberg, among many other noteworthy media sources around the world.

For more information, visit uspoloassnglobal.com and follow @uspoloassn.

USPA Global is the for-profit subsidiary of the USPA and manages the global, multi-billion-dollar U.S. Polo Assn. brand, providing the sport with a long-term source of revenue. Through its subsidiary, Global Polo Entertainment (GPE), USPA Global also manages Global Polo TV, which provides sports and lifestyle content. A historic, multi-year, global arrangement between USPA Global and ESPN now showcases many of the top championship polo games in the U.S., enabling millions of sports fans and consumers to enjoy the sport across ESPN's broadcast and streaming platforms. For more sport content, visit globalpolo.com.

About Aydinli Group

Aydinli Group is the Middle Eastern and Eastern European partner for the global, multi-billion-dollar U.S. Polo Assn. brand. Aydinli Group adopts the principle of quality service and universal values, produces environmentally conscious products, and provides world-class, customer-oriented service. With more than 690 stores, 300 of which are abroad, and more than 7,500 employees, it is one of the largest apparel retailers in the region. Aydinli Group, which has operations in nearly 50 countries with U.S. Polo Assn., 10 countries with Pierre Cardin, and eight countries with Cacharel, has license rights in 55 countries in total. For more information, visit aydinli.com.

Contact Information:

Shannon Stilson
VP, Sports Marketing & Media
sstilson@uspagl.com
+001.561.227.6994

Kaela Drake
PR & Communications Specialist
kdrake@uspagl.com
+001.561.461.8596

SOURCE: USPA Global Licensing Inc.

View the original press release on newswire.com.

World-Class Al Habtoor Polo Club Hosts Annual Gold Cup Tournament

WEST PALM BEACH, FL and DUBAI, UAE / ACCESSWIRE / February 29, 2024 / U.S. Polo Assn., the official brand of the United States Polo Association (USPA), served as the Official Apparel Partner of the Dubai Polo Gold Cup 2024. This world-renowned polo tournament was hosted at the iconic Al Habtoor Polo Club in Dubai, United Arab Emirates (UAE) from Feb. 6-24, 2024.

In collaboration with the Aydinli Group, U.S. Polo Assn.'s brand partner in the Middle East, the classic, sport-inspired brand provided performance jerseys for multiple teams, branded apparel for all on-site staff, and gifts to the finalists including branded leather duffle bags and watches.

The Dubai Polo Gold Cup was an unforgettable two-week tournament ending with the final game between two strong teams, Habtoor Polo and Dubai Wolves By CAFU, that fought to have their name etched into the Gold Cup trophy. Ultimately, Habtoor Polo won the cup with a final score of 11-10. The event offered spirited sports fans and generous sponsors the ability to watch the highest-rated polo in the UAE while also enjoying international musical entertainment, delicious cuisines, and retail shops.

"U.S. Polo Assn. is proud to once again support the iconic Dubai Polo Gold Cup as the Official Apparel Sponsor in one of the great venues for polo in the UAE," said J. Michael Prince, President and CEO of USPA Global, which manages the multi-billion-dollar U.S. Polo Assn. brand. "This region is a key market for U.S. Polo Assn., and we are honored to highlight the sport of polo along with our global, sport-inspired brand in front of so many sports fans and consumers in the Middle East."

U.S. Polo Assn.'s popularity in the UAE has grown since the launch of the first brick-and-mortar store in March 2012 at the Dubai Marina Mall. Available to consumers in the region on all sales channels, the classic, sport-inspired lifestyle brand currently has 10 stores in the UAE with Lals Group, U.S. Polo Assn.'s UAE Partner, with plans to launch additional locations in 2024. Globally, the U.S. Polo Assn. brand is in 190 countries and has global retail sales of more than $2.4 billion.

"We are proud to represent U.S. Polo Assn. in the UAE, and the Dubai Polo Gold Cup is the perfect opportunity to connect our authentic global brand with the sport of polo in Dubai," said Seref Safa, Chairman of the Board of Aydinli Group, the Middle Eastern and Eastern European partner for U.S. Polo Assn. "This tournament hosts some of the best polo teams and ponies in the world, creating an exciting mix of top-class sportsmanship and glamour for event attendees."

The Dubai Polo Gold Cup was founded in 2009 by His Highness Sheikh Maktoum bin Mohammed bin Rashid Al Maktoum, Deputy Ruler of Dubai. This tournament is now one of the most prestigious events on the international polo calendar, on par with world-class events held in Argentina, Spain, the United Kingdom, and the United States. The Al Habtoor Polo Club was established in 2000 by Mohammed Al Habtoor, who played a pivotal role in the development of the Dubai Polo Gold Cup and was also a player in the 2024 tournament.

About U.S. Polo Assn. and USPA Global

U.S. Polo Assn. is the official brand of the United States Polo Association (USPA), the governing body for the sport of polo in the United States and one of the country's oldest sports governing bodies, founded in 1890. With a multi-billion-dollar global footprint and worldwide distribution through some 1,200 U.S. Polo Assn. retail stores as well as thousands of additional points of distribution, U.S. Polo Assn. offers apparel, accessories, and footwear for men, women, and children in more than 190 countries worldwide. A recent, multi-year deal with ESPN to broadcast the premier polo championships in the world, sponsored by U.S. Polo Assn., has made the thrilling sport accessible to millions of households globally for the very first time.

U.S. Polo Assn. has consistently been named one of the top global sports licensors alongside the NFL, NBA, and MLB, according to License Global. In addition, the sport-inspired brand is being recognized around the world with awards for global growth, expansion, licensing, and digital presence. Due to its tremendous success as a global brand, particularly in the last five years, U.S. Polo Assn. has been featured in Forbes, Modern Retail, and GQ as well as on Yahoo Finance and Bloomberg, among many other noteworthy media sources around the world.

For more information, visit uspoloassnglobal.com and follow @uspoloassn.

USPA Global is the for-profit subsidiary of the USPA and manages the global, multi-billion-dollar U.S. Polo Assn. brand, providing the sport with a long-term source of revenue. Through its subsidiary, Global Polo Entertainment (GPE), USPA Global also manages Global Polo TV, which provides sports and lifestyle content. A historic, multi-year, global arrangement between USPA Global and ESPN now showcases many of the top championship polo games in the U.S., enabling millions of sports fans and consumers to enjoy the sport across ESPN's broadcast and streaming platforms. For more sport content, visit globalpolo.com.

About Aydinli Group

Aydinli Group is the Middle Eastern and Eastern European partner for the global, multi-billion-dollar U.S. Polo Assn. brand. Aydinli Group adopts the principle of quality service and universal values, produces environmentally conscious products, and provides world-class, customer-oriented service. With more than 690 stores, 300 of which are abroad, and more than 7,500 employees, it is one of the largest apparel retailers in the region. Aydinli Group, which has operations in nearly 50 countries with U.S. Polo Assn., 10 countries with Pierre Cardin, and eight countries with Cacharel, has license rights in 55 countries in total. For more information, visit aydinli.com.

Contact Information:

Shannon Stilson
VP, Sports Marketing & Media
sstilson@uspagl.com
+001.561.227.6994

Kaela Drake
PR & Communications Specialist
kdrake@uspagl.com
+001.561.461.8596

SOURCE: USPA Global Licensing Inc.

View the original press release on newswire.com.

World-Class Al Habtoor Polo Club Hosts Annual Gold Cup Tournament

WEST PALM BEACH, FL and DUBAI, UAE / ACCESSWIRE / February 29, 2024 / U.S. Polo Assn., the official brand of the United States Polo Association (USPA), served as the Official Apparel Partner of the Dubai Polo Gold Cup 2024. This world-renowned polo tournament was hosted at the iconic Al Habtoor Polo Club in Dubai, United Arab Emirates (UAE) from Feb. 6-24, 2024.

In collaboration with the Aydinli Group, U.S. Polo Assn.'s brand partner in the Middle East, the classic, sport-inspired brand provided performance jerseys for multiple teams, branded apparel for all on-site staff, and gifts to the finalists including branded leather duffle bags and watches.

The Dubai Polo Gold Cup was an unforgettable two-week tournament ending with the final game between two strong teams, Habtoor Polo and Dubai Wolves By CAFU, that fought to have their name etched into the Gold Cup trophy. Ultimately, Habtoor Polo won the cup with a final score of 11-10. The event offered spirited sports fans and generous sponsors the ability to watch the highest-rated polo in the UAE while also enjoying international musical entertainment, delicious cuisines, and retail shops.

"U.S. Polo Assn. is proud to once again support the iconic Dubai Polo Gold Cup as the Official Apparel Sponsor in one of the great venues for polo in the UAE," said J. Michael Prince, President and CEO of USPA Global, which manages the multi-billion-dollar U.S. Polo Assn. brand. "This region is a key market for U.S. Polo Assn., and we are honored to highlight the sport of polo along with our global, sport-inspired brand in front of so many sports fans and consumers in the Middle East."

U.S. Polo Assn.'s popularity in the UAE has grown since the launch of the first brick-and-mortar store in March 2012 at the Dubai Marina Mall. Available to consumers in the region on all sales channels, the classic, sport-inspired lifestyle brand currently has 10 stores in the UAE with Lals Group, U.S. Polo Assn.'s UAE Partner, with plans to launch additional locations in 2024. Globally, the U.S. Polo Assn. brand is in 190 countries and has global retail sales of more than $2.4 billion.

"We are proud to represent U.S. Polo Assn. in the UAE, and the Dubai Polo Gold Cup is the perfect opportunity to connect our authentic global brand with the sport of polo in Dubai," said Seref Safa, Chairman of the Board of Aydinli Group, the Middle Eastern and Eastern European partner for U.S. Polo Assn. "This tournament hosts some of the best polo teams and ponies in the world, creating an exciting mix of top-class sportsmanship and glamour for event attendees."

The Dubai Polo Gold Cup was founded in 2009 by His Highness Sheikh Maktoum bin Mohammed bin Rashid Al Maktoum, Deputy Ruler of Dubai. This tournament is now one of the most prestigious events on the international polo calendar, on par with world-class events held in Argentina, Spain, the United Kingdom, and the United States. The Al Habtoor Polo Club was established in 2000 by Mohammed Al Habtoor, who played a pivotal role in the development of the Dubai Polo Gold Cup and was also a player in the 2024 tournament.

About U.S. Polo Assn. and USPA Global

U.S. Polo Assn. is the official brand of the United States Polo Association (USPA), the governing body for the sport of polo in the United States and one of the country's oldest sports governing bodies, founded in 1890. With a multi-billion-dollar global footprint and worldwide distribution through some 1,200 U.S. Polo Assn. retail stores as well as thousands of additional points of distribution, U.S. Polo Assn. offers apparel, accessories, and footwear for men, women, and children in more than 190 countries worldwide. A recent, multi-year deal with ESPN to broadcast the premier polo championships in the world, sponsored by U.S. Polo Assn., has made the thrilling sport accessible to millions of households globally for the very first time.

U.S. Polo Assn. has consistently been named one of the top global sports licensors alongside the NFL, NBA, and MLB, according to License Global. In addition, the sport-inspired brand is being recognized around the world with awards for global growth, expansion, licensing, and digital presence. Due to its tremendous success as a global brand, particularly in the last five years, U.S. Polo Assn. has been featured in Forbes, Modern Retail, and GQ as well as on Yahoo Finance and Bloomberg, among many other noteworthy media sources around the world.

For more information, visit uspoloassnglobal.com and follow @uspoloassn.

USPA Global is the for-profit subsidiary of the USPA and manages the global, multi-billion-dollar U.S. Polo Assn. brand, providing the sport with a long-term source of revenue. Through its subsidiary, Global Polo Entertainment (GPE), USPA Global also manages Global Polo TV, which provides sports and lifestyle content. A historic, multi-year, global arrangement between USPA Global and ESPN now showcases many of the top championship polo games in the U.S., enabling millions of sports fans and consumers to enjoy the sport across ESPN's broadcast and streaming platforms. For more sport content, visit globalpolo.com.

About Aydinli Group

Aydinli Group is the Middle Eastern and Eastern European partner for the global, multi-billion-dollar U.S. Polo Assn. brand. Aydinli Group adopts the principle of quality service and universal values, produces environmentally conscious products, and provides world-class, customer-oriented service. With more than 690 stores, 300 of which are abroad, and more than 7,500 employees, it is one of the largest apparel retailers in the region. Aydinli Group, which has operations in nearly 50 countries with U.S. Polo Assn., 10 countries with Pierre Cardin, and eight countries with Cacharel, has license rights in 55 countries in total. For more information, visit aydinli.com.

Contact Information:

Shannon Stilson
VP, Sports Marketing & Media
sstilson@uspagl.com
+001.561.227.6994

Kaela Drake
PR & Communications Specialist
kdrake@uspagl.com
+001.561.461.8596

SOURCE: USPA Global Licensing Inc.

View the original press release on newswire.com.