Hanoi: Hanoi Dep Sound (Beautiful Hanoi Sound) programme, featuring a series of night tourism activities, was officially launched on December 19 at the Hanoi Book Street to give tourists more opportunities to know about Hanoi. Throughout the three-day event that lasts till December 21, visitors have many options to experience creative and interactive spaces. Highlights include the “Beautiful Hanoi Sound Studio” where visitors can touch various musical instruments and create their own melodies, and a painting and CD decorating workshop offering visitors a crafting experience with souvenirs preserving memories of Hanoi nights.

According to Vietnam News Agency, the programme is part of an initiative to promote Hanoi’s cultural heritage and night-time economy. The event organizers aim to attract both domestic and international tourists by offering unique experiences that reflect the city’s artistic and musical traditions. The initiative is expected to contribute positively to the local tourism sector by providing visitors with engaging and memorable activities after dark.

The Hanoi Dep Sound programme is designed to showcase the city’s artistic spirit and provide a platform for local artists and musicians. By incorporating interactive elements like musical instrument exploration and hands-on workshops, the event seeks to engage tourists in a deeper appreciation of Hanoi’s cultural landscape. The event’s location at Hanoi Book Street, a well-known cultural hub, further emphasizes the city’s commitment to blending traditional and contemporary cultural expressions.

This initiative is part of a broader strategy by local authorities to enhance Hanoi’s appeal as a vibrant tourist destination. By expanding the range of night-time activities available to visitors, the city aims to extend tourist stays and increase spending, ultimately boosting the local economy. The Hanoi Dep Sound programme is anticipated to serve as a model for future cultural events in the city.