Lam dong: Lam Dong province is stepping up to capture a bigger slice of Malaysia’s outbound travel market, hosting a networking event on November 6 to introduce Halal-friendly tourism products and ink cooperation deals.

According to Vietnam News Agency, this strategic move aims to attract more Malaysian tourists by catering to their specific cultural and dietary needs. By focusing on Halal-friendly tourism offerings, Lam Dong province hopes to position itself as a preferred destination for Muslim travelers from Malaysia.

The networking event will serve as a platform for local businesses to showcase their Halal-certified products and services, highlighting the region’s commitment to accommodating the requirements of Muslim tourists. This initiative is part of a broader effort to diversify the province’s tourism appeal and strengthen economic ties with Malaysia.