Quang Ngai: Vietnam has been participating in Ambiente, the world’s leading trade fair for consumer goods, handicrafts, and interior decorations, for over 20 years. Sixty-five Vietnamese companies are displaying their products at Ambiente 2025, the world’s leading trade fair for consumer goods, handicrafts, and interior decorations, in Germany. The fair, taking place in Frankfurt, Hesse, from February 7-11, attracts 4,660 businesses from nearly 170 countries and territories.

According to Vietnam News Agency, the Vietnamese companies are showcasing a wide range of products, highlighting the country’s craftsmanship and innovation in sectors such as home decor, furniture, and handicrafts. The participation in such a significant international event underscores Vietnam’s commitment to expanding its presence in the global market and enhancing trade relations with partners worldwide.

The Ambiente trade fair is known for its diverse array of exhibitors and visitors, providing a platform for businesses to network, forge new partnerships, and explore the latest trends and innovations in consumer goods. With a substantial number of exhibitors from around the globe, the event offers Vietnamese businesses a unique opportunity to gain insights into international market demands and consumer preferences.

Vietnam’s consistent participation in Ambiente over the years reflects its strategic efforts to boost exports and integrate into the global economy. The event not only benefits the participating companies but also contributes to the country’s overall economic development by promoting Vietnamese products and brands on a prestigious international stage.