Hanoi: Vietnam’s fruit and vegetable exports are projected to fall short of the 8 billion USD target for the year, despite a notable recovery in the first half of 2025. Seasonal overproduction, limited processing capabilities, and inconsistent adherence to international quality standards are key factors hampering sustained growth.

According to Vietnam News Agency, the Ministry of Agriculture and Environment reported that fruit and vegetable export turnover in June was estimated at 750 million USD, marking an increase of over 50% from the previous month. This brought the total for the first six months of the year to 3.05 billion USD, indicating a promising rebound after facing significant challenges.

Seasonal gluts have been a persistent issue, leading to oversupply during peak harvest periods, which subsequently affects prices and export volumes. Moreover, the country’s processing infrastructure has not kept pace with the growing demand, limiting the ability to add value to raw produce and meet international market requirements.

Inconsistent compliance with international quality standards further complicates efforts to expand export markets. The industry must address these challenges to achieve the long-term growth needed to meet future export targets.