Hanoi: Thailand Week 2026 officially opened at the Saigon Exhibition and Convention Centre (SECC) on July 30, featuring nearly 180 booths hosted by leading Thai exporters and Vietnamese importers of Thai products. Organised by the Department of International Trade Promotion (DITP) under Thailand’s Ministry of Commerce, the event offers visitors a wide range of products and services, including food and beverages, beauty and wellness products, electrical appliances and household goods, fashion and accessories, and mother-and-baby products. It showcases offerings from the trade, tourism, banking and hospitality sectors, including restaurants certified under the Thai SELECT programme. Thailand Week 2026 runs until August 1.
According to Vietnam News Agency, the annual event aims to strengthen trade relations between Thailand and Vietnam, providing a platform for businesses from both countries to explore opportunities and forge partnerships. Participants have the chance to experience Thai culture and cuisine, enhancing the bilateral ties beyond commerce. The event also features cultural performances and interactive activities designed to engage attendees and promote Thai tourism and culture.