Hoi An:Some coastal villages in central Vietnam are developing tourism based on their existing cultural and economic activities, rather than relying on large resorts or significant infrastructure projects.

According to Vietnam News Agency, this approach is evident in locations such as the Tan Thanh community tourism area in Hoi An and the Tam Tien fish market in southern Da Nang. These initiatives highlight how tourism can be made more sustainable by allowing local communities to benefit directly from their own resources and traditional livelihoods.

By focusing on fish markets, fishing activities, local cuisine, and cultural traditions, these villages offer unique experiences that foster interaction between residents and visitors, creating a mutually beneficial tourism model.